Thursday, November 28, 2019

Corporate Development During The Industrial Revolution The Standard Oi

Corporate Development During the Industrial Revolution The Standard Oil Company founded by John D. Rockefeller and the U.S. Steel Company founded by Andrew Carnegie. The Standard Oil Company and U.S. Steel Company were made successful in different ways due to the actions of their different owners. The companies differed in their labor relations, market control, and structural organization. In the steel industry, Carnegie developed a system known as vertical integration. This means that he cut out the middle man. Carnegie bought his own iron and coal mines because using independent companies cost too much and were inefficient. By doing this he was able to undersell his competetors because they had to pay the competitors they went through to get the raw materials. Unlike Andrew Carnegie, John D. Rockefeller integrated his oil business from top to bottom, his distinctive innovation in movement of American industry was horizontal. This meant he followed one product through all its stag es. For example, rockrfeller controlled the oil when it was drilled, through the refining stage, and he maintained control over the refining process turning it into gasoline. Although these two powerful men used two different methods of management their businesses were still very successful (Conlin, 425-426). Tycoons like Andrew Carnegie, "the steel king," and John D. Rockefeller, "the oil baron," exercised their genius in devising ways to circument competition. Although, Carnegie inclined to be tough-fisted in business, he was not a monopolist and disliked monopolistic trusts. John D. Rockefeller came to dominate the oil industry. With one upward stride after another he organized the Standard Oil Company, which was the nucleus of the great trust that was formed. Rockefeller showed little mercy. He believed primitive savagery prevailed in the jungle world of business, where only the fittest survived. He persued the policy of "ruin or rule." Rockefeller's oil monopoly did turn out a superior product at a relatively cheap price. Rockefeller belived in ruthless business, Carnegie didn't, yet they both had the most successful companies in their industries. (The American Pageant, pages 515-518) Rockefeller treated his customers in the same manner that Andrew Carnegie treated his workers: cruel and harsh. The Standard Oil Company desperately wanted every possible company to buy their products. Standard Oil used ruthless tactics when Rockefeller threatenedto start his own chain of grocery stores and put local merchants out of business if they did not buy oil from Standard Oil Company. Carnegie dealt with his workers with the same cold lack of diplomacy and consideration. Carnegie would encourage an unfriendly competition between two of his workers and he goaded them into outdoing one another. Some of his employees found working under Carnegie unbearable. These rivalries became so important to the employees that somedidn't talk to each other for years (McCloskkey , page 145). Although both Carnegie and Rockefeller created extermely successsful companies, they both used unscrupulous methods in some aspect of their corporation building to get to the top. The success of the Standard Oil Company and U.S. Steel company was credited to the fact that their owners ran them with great authority. In this very competetive time period, many new businesses were being formed and it took talented businessmen to get ahead and keep the companies running and make the fortunes that were made during this period. Terra Harnish Heather Rodgers Carly Wolfensberger BIBLIOGRAPHY Conlin, Joseph R. History of the U.S.: Our Land, Our Time. pp. 425-426. 1985. Bailey, Thomas A. and David M. Kennedy: The American Pageant. pp. 515-518. 1987. Latham, Earl: John D. Rockefeller; Robber Baron Or Industrial Statesman? (Problems in American Civilization Series). pg. 39. 1949. McCloskey, Robert Green: American Conservatism In The Age Of Enterprise 1865-1910. pg. 145. 1951.

Sunday, November 24, 2019

SNCC book review essays

SNCC book review essays The evolution of SNCC is interesting because it began almost by accident but ended up having a profound effect not only on the Civil Rights movement but on multiple movements for change in the United States during that time, including the growing movement to protest the United State's involvement in Viet Nam. The book also makes an important point about historical movements: no one group will have all the answers any more than any one person will have all the answers. While Martin Luther King and his group, the Southern Christian Leadership Conference, tends to get most of the credit for gaining civil rights for all, they did not do it alone, and sometimes SNCC's contributions both in their actions and in their evolving philosophy were crucial. The book is divided into three major parts: "Coming Together," "Looking Inward," and "Falling Apart." As the author analyzes the actions and thought processes of those involved in SNCC, he reveals a much more three-dimensional picture of the group than people might otherwise be aware of. While the SNCC ended up promoting ideas that were much more radical and confrontational than those of SCLC, those who shaped the group's philosophy were thoughtful, determined people, not just angry young firebrands ready to lash back at a system that had wronged them. The word "non-violent" in their name is not double-talk. They started out embracing a non-violent approach to ending segregation in the south (eventually focusing more on voter registration) and only accepted confrontation as part of their strategy when they realized that non-violence by itself would In the first section, "Coming Together," the author describes the first student sit-in at a lunch counter. Early in February of 1960, four Black students from a Black college in Greensboro, North Carolina, walked into a Woolworth's lunch counter and sat down. This was...

Thursday, November 21, 2019

Excerpts Essay Example | Topics and Well Written Essays - 750 words

Excerpts - Essay Example In the item of the questionnaire, the women slept under five hours were 10 in PROM (-) (3.2%), 7 in the PROM (+) (11%). (p=0.018) The women who ate regularly three times a day were 296 in PROM (-) (94%), 52 in PROM (+) (84%). (p=0.0068) About the number of toothbrush of 1st, in PROM (-), three times were 82 (26%), twice were 207 (66%), once were 26 (8.2%). In PROM (+), three times were 11 (18%), twice were 42 (68%), once were 9 (14%). (p=0.0110) We cross–examined it about physical condition and behavior in each group. Only in PROM (-), Connection was found about "under sleep five hours" and "feeling of sleep shortage" (p=0.00), â€Å"fatigue† and â€Å"feeling of sleep shortage", "awareness of the cill" and "the prevention action for the cill".  The purpose of our survey is to reveal the practice of Japanese midwife toward pregnant-women in the maternity home and bringing out some evidences of midwifery judgment based upon touching pregnant women.  The questionnaire of the study was sent to the maternity homes (218 institutions), and the effective reply was used as data. The maternity home is the institution where the midwife opens independently. That survey items are the number of the attending midwives in the pregnant-women medical examination, medical examination time, the part which touches in the body of a pregnant woman, the purpose of touching, the time which touches, etc. The ground total of the quantitative data was carried out and qualitative data performed a content analysis.  The numbers of reply institutions were 67 (30%). The average medical examination time spent on one pregnant-woman was 48.1 minutes (n=62, SD= ±17.2). The longest time which the average of the total of the time to touch the body of the pregnant-women in one pregnant-woman medical examination was 21.9 minutes (n = 98, SD= ±14.8). The part which touches was mainly the leg from the

Wednesday, November 20, 2019

Organizational change and research Essay Example | Topics and Well Written Essays - 500 words

Organizational change and research - Essay Example Another method that nurses can get involved in research projects is by providing them with adequate access to information technology (Munroe, Duffy & Fisher 2008). Equipping nurses with information technology skills helps them get involved in the evidence based practice projects that are scientific in nature. Use of electronic medical records can bring a positive impact in the way tasks are handled in the clinical and healthcare sectors. Its use brings about electronic infrastructure in the way activities are conducted by the physicians. It is important that physicians be convinced to use the electronic medical records. One of the ways that the physicians are encouraged to use the electronic media records is by involving them in evaluation and demonstration projects. By involving them in demonstration projects they get to know how the electronic media record is used. Moreover, involving them in evaluation projects gives them positive attitude about the use of electronic medical records because they get to know its advantages and the positive effects it brings in their activities as physicians. Some of its advantages in of electronic medical records are ease of viewing the patients’ records and also ease in documentation, analysis and reporting about a patient (Miller, Sim, and New man 2003) Relationship building is important for both the physicians and the patients. Good relationship between the physicians and the patients helps in decision-making. Moreover, good relationship among the physicians is important because they deliver quality health care services to the patients. According to Press Ganey Associates (2009), good relationship between the patients and practitioners help patients to identify the best mode of treatment to their health problems. They also get to know alternative modes of treatment and also to know the consequences of failing to get treated. Good relationship

Monday, November 18, 2019

Theater Final Assignment Example | Topics and Well Written Essays - 250 words

Theater Final - Assignment Example One of the main points of conflict in the musical is the one between Marty and Curtis as they both claim patronage of Dreamettes. The two men who played a key role in the rising stardom of the all-female pop band act possessively toward their protà ©gà ©s. They both believe that they have earned some unarticulated right over the members of the Dreamettes. This leads to the instances of intimacy between Curtis and Effie, and also between Jimmy and Lorrell. The rising tension between the two men is eventually dissipated when Marty resigns as Jimmy’s manager, which paves way for Curtis to take over. 3) Identify and discuss briefly a character driven musical number from the show. Remember character numbers reveal/tell us something about the person or show us how they have changed or where they are on their journey. One of the poignant musical numbers is the one sung by Effie titled ‘And I am Telling You I’m Not Going’. It is addressed mainly toward Curtis, but more generally toward the group and the world-at-large. After having been expelled from the group Deena Jones and the Dreams, the heart-broken Effie is not one to take it lying down. She shows that she is a resolute person willing to do whatever it takes to earn her place back in the group. Through the song we learn how Effie is strong-willed and has a fighting spirit. But eventually, she is unable to overpower the forces of cut-throat competition prevalent in the world of showbiz. ‘Cadillac Car’, which appears more than once during the musical is a plot driven number. Being the first song of the all-black female pop group (Dreamettes), the image of the Cadillac represents their newfound liberty and success. Instead of setting out in detail the group’s rise from obscurity to popularity the image and the lyrics are used symbolically. The exhilarating fast ride in a Cadillac is equated

Friday, November 15, 2019

African Slave Trade and West African Underdevelopment

African Slave Trade and West African Underdevelopment This paper looks at whether the Atlantic slave trade contributed to the underdevelopment of West Africa. The paper argues that the issue of African underdevelopment is extremely complex, including many factors, aside from the Atlantic slave trade, that have contributed, and continue to contribute, to the underdevelopment of Africa. The paper begins with a review of the slave trade, in terms of the numbers of people involved in this, and the immediate effects of this trade on local economies. The effects of this trade on importing economies is then reviewed, and it is shown that many importing countries benefited massively from this trade, through increased labour supply and through monetary gains which were then applied to developing industry in the importing countries. The repercussions of this industrial development are then discussed, in terms of its effects on Africa. The paper then moves on to look at the effect of the slave trade on Africa, in terms of the demographic imbalances this caused, and the effects this had on the development of African countries, in terms of social, political and economic development. The paper then moves on to look at the roles, and effects, of the colonial powers on African countries, in terms of exploitation of Africa’s natural resources and the immediate and long-lasting effects this has had on Africa, and the continuing exploitation of Africa, through development loans, for example, which cripple the economies of many African countries, through the massive interest payments required, which leaves little money for investment to develop local industry, or social projects. The paper thus sees African underdevelopment as a holistic problem, involving far more than the slave trade, and having far-reaching implications for future generations of Africans. In addition to looking at the effects of the slave trade on African underdevelopment, the term ‘underdevelopment’ will be discussed in an African context. As will be seen, Rodney (1972) argues, in his book How Europe Underdeveloped Africa, that there is no such thing as ‘underdevelopment’, that underdevelopment is not an absence of development, rather that it can only be understood in the context of comparisons, of ‘more developed’ with ‘less developed’ nations, for example, and that it is best understood in the context of exploitation, as, for Rodney, most currently underdeveloped countries are also the countries that are exploited by others, through capitalist, imperialist or colonialist means (Rodney, 1972; p. 110-112). The paper will conclude that capitalist exploitation of Africa began with the slave trade and continues to the present day and is, as we have see, the major factor that was, and continues to be, responsible for th e comparative underdevelopment of African nations. As we have argued, the slave trade per se did not contribute to the comparative underdevelopment of Africa, rather a complex mixture of exploitation, lack of opportunity, and capitalist interests contributed to the underdevelopment of Africa. It is estimated by Curtin (1969) that 9,566,100 slaves were exported from Africa to the Americas and other parts of the Atlantic basin, from it’s beginning in 1451 to when this trade ended in 1870. Many subsequent researchers have, however, provided evidence which shows that this figure is an under-estimation; for example, Stein (1978) has presented a figure some twenty per cent higher than Curtin’s (1969) estimation and Lovejoy (1982) used new calculations, and new shipping data, to put the figure at some 11,698,000. Whatever the exact figure, however, it is clear that demographically, this trade had a massive impact on West Africa, with Thornton (1980) showing that there are marked differences in economic, demographic, political and social development between slave-depleted areas, slave-importing areas and slave-trading areas. The debate that subsequently surrounded Curtin’s estimation of the number of people involved in the Atlantic slave trade has therefore i nvolved much more than a disagreement about numbers: it rests more, now, on whether the slave trade was actually a contributing factor in the current underdevelopment of West Africa. This paper expands the ideas presented by Curtin (1969), and Thornton (1980), looking at the social, economic and political effects of the slave trade on Africa. Rodney (1972; p9-10) argues very strongly that development is characterised by growth in economic production, equity in the distribution of social product and autonomy in control over social processes, and that, as such, underdevelopment is not a state that can be overcome as ‘backward’ societies move through the same stages of growth as ‘advances’ societies, as, instead, Rodney sees capitalist development and underdevelopment as two sides of the same coin (Legassick, 1976). Rodney argues strongly, throughout his book, for African capability, but argues that deeply rooted, externally imposed structural constraints prevented, and prevents, the further development of African society[1]; for example, he argues that what he terms the ‘determinative power’ of the colonial state was one factor that contributed to the underdevelopment of West Africa, not necessarily, therefore, that it was the slave trade per se that contributed wholly to the underdeve lopment of West Africa; this argument is somewhat supported by Brett (1973), who argues strongly throughout his book that the colonial state presence prevented industrialisation in the East African countries he studied, arguing that resource allocation led to peasant agricultural systems becoming the dominant form of agriculture in these countries, for example. It is interesting, then, that both these authors see colonial rule (i.e., political structure) as being the dominant force shaping underdevelopment in Africa, with Brett (1973) arguing that this was the sole factor important in shaping underdevelopment, and Rodney (1972) arguing that colonial rule was but one factor shaping underdevelopment in Africa, in concert with, for example, the demographic skews caused by the slave trade. As such, as Brett (1973) and Rodney (1972) argue, the presence of a colonial power in Africa prevented the development of political structures which would have been conducive to a coherent and holistic development of an industrialised society in Africa; without a political structure which supported assessments of the international economy, from an African perspective, and without political power with an African interest, Africa was left high and dry, unable to develop on African terms, and left at the mercy of the colonial political power, who made decisions based on their own interests, not decisions that were best, in the short or long term, for Africa. The presence of the colonial power thus, itself, led to the underdevelopment of Africa, politically, which had, and continues to have (as we shall see) massive repercussions for African society, in terms of its economic and social development. This academic argument over the numbers of slaves involved in the slave trade shadows the massive scale of the problem: slaves were preferred to be between the ages of fifteen and thirty five, and more men were taken than women, at a ratio of 2:1, skewing the demographics of the towns and villages from where the slaves were taken (Rodney, 1972). As we have seen, 9,566,100 slaves were exported from Africa to the Americas and other parts of the Atlantic basin, from it’s beginning in 1451 to when this trade ended in 1870. Many subsequent researchers have, however, provided evidence which shows that this figure is an under-estimation; for example, Stein (1978) has presented a figure some twenty per cent higher than Curtin’s (1969) estimation and Lovejoy (1982) used new calculations, and new shipping data, to put the figure at some 11,698,000. Whatever the number of slaves that were exported, however, the slave trade essentially extracted all of the healthy men, of reproductive age from African countries involved in the slave trade: this, essentially, led to a lack of a suitable workforce with which to forge ahead with agricultural, social or technological developments, leading to a lack of internal development within Africa, which, couple with the import of cheap goods in to Africa from industrialising nations (i.e., the colonial powers) led to the death of the African manufacturing industry. This, coupled with the lack of a coherent African political power with a presence, and an influence in the region, led directly to the underdevelopment of African countries. In essence, due to the slave trade and the presence of the colonial power, Africa (African leaders) never had a chance to assess itself and to make decisions as to how to go forward and develop political, economic or social structures that would have led to econo mic success. This alone has contributed to the lag in development of Africa, if, indeed it is a lag, if Africa can ever come out of the underdeveloped state it is in, which is a moot point, and which many argue can never happen. This, in conjunction with the massive exploitation of Africa’s natural resources, such as oil, diamonds, bauxite, copper, by external companies (owned by individuals based within the colonial powers) seeking to make a profit from these resources has, many argue, doomed Africa to perpetual underdevelopment. This, in conjunction with ‘aid’ loans given by the World Bank, for example, which have left the economies of African countries in massive debt, with the interest, alone, crippling the economies of these countries, has, again, left Africa in a situation from which it is difficult to see a recovery, let alone a move towards any form of meaningful economic development. The raping of Africa: it’s people, it’s resources, it’s opportun ities, is therefore something that has been present throughout it’s history and which continues to the present day. Thus, not only did the Atlantic slave trade contribute to the underdevelopment of Africa, through the many routes that have already been discussed, but the colonial presence in Africa which led to the raping of Africa’s natural resources, and the domination of these natural resources by external, foreign, companies, has led directly to underdevelopment. These resources were not available for exploitation by Africans, and so Africans were not able to profit from these resources, and were not able to invest these profits in growing industry or technological developments. As such, many scholars argue, Africa was, by the very fact of the raping of its natural resources, doomed to underdevelopment. This coupled with crippling levels of debt that have been incurred through ‘developmental aid’ loans with unfairly high levels of interest, from previous colonial powers, has led to the continued underdevelopment of many African countries. Current campaigns to ‘drop th e debt’ in many African countries may, it has to be said, have come far too late to have much effect, especially when one considers the other, more deadly, scourge which is altering African demographics today: HIV, which, it is estimated, culls more of the African population in many African countries than was ever taken by the slave trade. This new demographic threat is even more deadly considering that drugs are available to treat the disease caused by this virus, but that the current colonial powers, and the companies that are protected by laws of these colonial powers, do not allow these drugs to be sold at a reasonable cost to Africa, essentially blocking off a route to treatment, and condemning a whole generation of Africans to death, and through this, condemning Africa to decades, if not centuries, of continued underdevelopment. In light of this historic pattern of the raping of Africa, perhaps the question should not be how did the slave trade contribute to Africa’s underdevelopment, but, rather, how did the imported slaves contribute to the rapid development of the host countries. For example, African slaves were used in gold and silver mining in the Americas, and certainly speeded up Europe’s technological development, with, for example, English ports involved in the slave trade, such as Liverpool, growing economically with the importing of slaves, and then this economic growth fuelling development in this region which, ultimately, led to the Industrial Revolution. Other specific examples from an English context include individuals who became wealthy through dealing in the slave trade who then used this money to set up successful firms; the Barclays, for example, used money earned from the slave trade to set up Barclays Bank, and Lloyds coffee house expanded in to Lloyds banking and insuranc e following involvement in the slave trade. James Watt, of steam engine fame, also accepted money from slave traders to fund the development of his steam engine; without the slave trade, therefore, many technological developments in Europe, particularly England, would not have happened, and Europe, the world, would not be so well-developed. Imagine a world without the Industrial Revolution: it would, ironically, perhaps look something like Africa looks today. This simplistic analysis of the effects of the importing of slaves is just that: simplistic, but it shows, in rough terms, how the slave trade contributed to economic development and societal progress in the importing countries. This, then, fuelled the rise, the development, of these societies, at the expense of the exporting countries, fuelling longer and stricter periods of colonial rule in the exporting countries, and causing yet more underdevelopment in these countries. This process, in concert with massive demographic depletions, which left, realistically, no workforce in some regions of West Africa, contributed to the underdevelopment of these societies, economically, socially and politically, as, we have seen, is argued by Brett (1973) and Rodney (1972)[2]. In addition, as many current scholars argue, it was, perhaps is, the inability of African societies to come to terms with the consequences of the slave trade that has also held the development of Africa back in realistic terms. For example, many of the African slaves were actually sold to Europeans by Africans themselves, either African leaders or traders, who often conducted raids to collect (i.e., kidnap) suitable subjects for sale in to slavery. Some of these African slave traders became very rich on the profits of their trade, but, unlike in Europe, as we have seen, these traders did not invest their profits in African society or in technological developments; they simply used the money for personal gain and personal interests. The interests of African slave traders in the slave trade, and their reliance on this trade, was shown to be extremely strong following the discussions to abolish this trade; much of the opposition to abolition was from African slave traders themselves, wh o were worried that they would lose out on a massive source of income. Indeed, many did lose income from the Atlantic slave trade and then turned to internal slave trading as a means of generating income. Thus, the slave trade, whilst lessening in volume, did not cease entirely in many African countries, and continued to contribute to a disruption of local societies and to a lack of holistic development of social, political and economic forces within many African societies, in which the slave traders (often rulers, as we have seen) began to act, to take the role of, the colonial power, forging similar patterns of underdevelopment to those described by Brett (1973) for colonial powers in Africa. In addition, much of the profit from the slave trade made by African slave traders was not invested in infrastructure or social projects, or in planning for development through technological improvements; most of the profits, as we have seen, were invested in arms for warfare or in consumer goods. This flood of consumer goods, produced outside of Africa, in Europe for example, had the effect of destroying the few local industries there were, with the long-term effect of destroying many of the manufacturing industries in Africa and, as such, denying Africans the basic conditions for economic growth. The slave trade did not encourage African societies to enter in to the international economy in a positive way, rather it encouraged Western economic development, through, as we have seen, providing a source of labour and income, and by providing markets for some of the new products that were being produced by the Industrial Revolution. This paper will conclude, therefore, that the Atlantic slave trade did not per se cause underdevelopment in Africa, rather that the slave trade is but one piece of a complicated jigsaw of effects that, as a whole, forced Africa in to underdevelopment. The slave trade did take massive numbers of young males out of Africa, thus causing severe depletions in the African workforce, and meaning that the African population growth was curtailed for many years, through lack of breeding, for example[3]. In addition, the import of a workforce in to Europe caused inflations in the local economies at the importing ports, which had cascade effects on the local areas; the slave trade also meant that many individuals became rich, and were able to fund technological developments, which helped to fuel, in part, the Industrial Revolution, for example. This meant that the colonial powers could govern more effectively and for a more prolonged period; meaning that political and social systems of control w ere not developed internally within the African slave-importing countries, this itself fuelling years of political and social underdevelopment. Thus, many factors, not just the slave trade per se contributed to the underdevelopment of West Africa. A statement such as â€Å"the Atlantic slave trade contributed to the underdevelopment of West Africa† is far too simplistic to describe the whole cascade of effects that were, have been, and continue to be important in the underdevelopment of West Africa. James Baldwin’s statement, â€Å"The past is what makes the present coherent, and the past will remain horribly incoherent for as long as we refuse to assess it honestly† is particularly apt for the current discussion of this issue. Scholars of different persuasions (whites vs. blacks, Marxists vs. non-Marxists etc) all have their own interpretations of this period of African history, but it is the responsibility of all mankind to assess this situation responsibly, to acknowledge the continued underdevelopment of Africa as a global, moral, responsibility of all humankind, and not to distort the past and use it to cause continued repression and underdevelopment of this continent. Recent plans, and recent events, for example, leading to the privatisation of water in many African countries is, for example, nothing more than a repeat of colonialism in Africa, a repeat of the raping of Africa, with foreign firms entering in to African economies and destroying them: water privatisation has been shown, for example, to devastate local economies, through ground-up failures in local businesses who can no longer afford to use water. That this has been allowed to happen is a travesty, an insult to Africa, and to all underdeveloped nations; it is a continuation of the exploitation of Africa, its people and its resources, that began at the time of the inception of the slave trade and which continues until the present day. It should ideally be that governments learn from their mistakes through analysis of historical records, not that these mistakes are hidden and repeated in future. As Brett (1973) and Rodney (1972) argue strongly, however, money talks more than moral resp onsibilities, and capitalism will always have two sides: one side that wins and another that loses, facing underdevelopment and poverty as a consequence of losing this battle. As we have seen, this paper has looked at whether the Atlantic slave trade contributed to the underdevelopment of West Africa. The paper has argued that the issue of African underdevelopment is extremely complex, including many factors, aside from the Atlantic slave trade, that have contributed, and continue to contribute, to the underdevelopment of Africa. The paper began with a review of the slave trade, in terms of the numbers of people involved in this, and the immediate effects of this trade on local economies. The effects of this trade on importing economies was then reviewed, and it was shown that many importing countries benefited massively from this trade, through increased labour supply and through monetary gains which were then applied to developing industry in the importing countries[4]. The repercussions of this industrial development were then discussed, in terms of its effects on Africa, showing that local industry was destroyed as a result of cheap imports of textiles, for example, following the manufacturing of this in England following the Industrial Revolution. The paper then moved on to look at the effect of the slave trade on Africa, in terms of the demographic imbalances this caused, and the effects this had on the development of African countries, in terms of social, political and economic development. It was shown that African economic development was held back directly, due to the lack of a workforce and the decline in population growth in Africa over the period the slave trade was active. The paper then moved on to look at the roles, and effects, of the colonial powers on African countries, in terms of exploitation of Africa’s natural resources and the immediate and long-lasting effects this has had on Africa, and the continuing exploitation of Africa, through development loans, for example, which cripple the economies of many African countries, through the massive interest payments required, which leaves little money for investment to develop local industry, or social projects. The paper thus concludes that African underdevelopment as a holistic problem, involving far more than the slave trade, and having far-reaching implications for future generations of Africans. The future is bleak for Africa, and it should be the responsibility of all mankind to act to improve the chances, the opportunities for, all African children, so that the cycle of underdevelopment is not repeated in future. Whether this will happen, however, is dependent on governments, who are run on capitalist principles, and as history has shown us, capitalist, whilst having its shining glories also has a very dark side, which is, essentially, underdevelopment. As we have seen, in light of this historic pattern of the raping of Africa, perhaps the question should not be how did the slave trade contribute to Africa’s underdevelopment, but, rather, how did the imported slaves contribute to the rapid development of the host countries. African slaves were used in gold and silver mining in the Americas, harvesting gold and silver, which was then used to develop these countries. Slavery also certainly speeded up Europe’s technological development, with, for example, English ports involved in the slave trade, such as Liverpool, growing economically with the importing of slaves, and then this economic growth fuelling development in this region, which, ultimately, led to the Industrial Revolution. The Industrial Revolution led the world in to industrialisation, or rather, those sections of the world which had political, economic and social systems in place to realise the implications of the Industrial Revolution and to jump on board of it before they got left behind and exploited. As we have seen, other specific examples from an English context include individuals who became wealthy through dealing in the slave trade who then used this money to set up successful firms; the Barclays, for example, used money earned from the slave trade to set up Barclays Bank, and Lloyds coffee house expanded in to Lloyds banking and insurance following involvement in the slave trade. James Watt, of steam engine fame, also accepted money from slave traders to fund the development of his steam engine; without the slave trade, therefore, many technological developments in Europe, particularly England, would not have happened, and Europe, the world, would not be so well-developed. Thus, there is a direct line linking the slave trade with industrial development in the industrial world. Imagine a world without the Industrial Revolution: it would, ironically, perhaps look something like Africa looks today. That Africa was not part of this development, despite the fact that Africans he lped fuel this development is a cruelly ironic historical fact. This simplistic analysis of the effects of the importing of slaves is just that: simplistic, but it shows, in rough terms, how the slave trade contributed to economic development and societal progress in the importing countries. This, then, fuelled the rise, the development, of these societies, at the expense of the exporting countries, fuelling longer and stricter periods of colonial rule in the exporting countries, and causing yet more underdevelopment in these countries. This process, in concert with massive demographic depletions, which left, realistically, no workforce in some regions of West Africa, contributed to the underdevelopment of these societies, economically, socially and politically, as, we have seen, is argued by Brett (1973) and Rodney (1972). As we have seen, this paper thus concludes that African underdevelopment is a holistic problem, involving far more than the slave trade, and having far-reaching implications for future generations of Africans[5]. The future is bleak for Africa, and it should be the responsibility of all mankind to act to improve the chances, the opportunities for, all African children, so that the cycle of underdevelopment is not repeated in future. Whether this will happen, however, is dependent on governments, who are run on capitalist principles, and as history has shown us, capitalist, whilst having its shining glories also has a very dark side, which is, essentially, underdevelopment. As we have seen, Rodney argues that there is no such thing as ‘underdevelopment’, that underdevelopment is not an absence of development, rather that it can only be understood in the context of comparisons, of ‘more developed’ with ‘less developed’ nations, for example, and that it is best understood in the context of exploitation, as, for Rodney, most currently underdeveloped countries are also the countries that are exploited by others, through capitalist, imperialist or colonialist means (Rodney, 1972; p. 110-112). Capitalist exploitation of Africa began with the slave trade and continues to the present day and is, as we have see, the major factor that was, and continues to be, responsible for the comparative underdevelopment of African nations. As we have argued, the slave trade per se did not contribute to the comparative underdevelopment of Africa, rather a complex mixture of exploitation, lack of opportunity, and capitalist interests contributed to the underdevelopment of Africa. That this can be allowed to continue in to the present day is a blight on the whole of mankind, on everyone who allows this to happen, and on everyone who stands by whilst it happens. In this day and age, when children of eight years old have mobile phones and laptop computers in the ‘developed’ world, it is a travesty that many Africans are having to pay for their water, that many Africans die of AIDS because drug companies refuse to sell drugs to Africa at a reasonable cost, that the legacy of colonialism is still alive in Africa, causing continued suffering, death and exploitation. Africa, romantic, beautiful Africa, of sunsets and safaris, is more than that: it is a rich country, with strong cultures, the birthplace of mankind, and, as such, it deserves more than continued exploitation. Why should an African child’s life be worth less than an English child’s life? In this day and age this modern form of slavery, i.e., lack of opportunity, is as harmful as previous forms of slavery, if not more harmful, and is little more than a repeat of previous forms of slavery, in terms of condemning Africans to a life of misery whilst, all around, everyone else enjoys the benefits of development. Bibliography Brett, E.A., 1973. Colonialism and underdevelopment in East Africa: the politics of economic change. London: Heinemann Educational Books. Curtin, P.D., 1969. The Atlantic slave trade: a census. Madison: Wisconsin. Henige, D., 1986. Measuring the immeasurable: the Atlantic slave trade, West African population and the Pyrrhonian Critic. The Journal of African History 27(2), pp.295-313. Legassick, M., 1976. Review article: perspectives on African development. Journal of African History 17(3), pp.435-440. Lovejoy, P.E., 1982. The volume of the Atlantic slave trade. The Journal of African History 23(4), pp.473-501. Rodney, W., 1972. How Europe Underdeveloped Africa. London: Bogle-L’Ouverture Publications. Stein, R., 1978. Measuring the French slave trade 1713-1792/3. Journal of African history 19(4), pp.515-521. Thornton, J., 1980. The slave trade in eighteenth century Angola: effects on demographic structures. Canadian Journal of African Studies 14(3), pp.417-427. 1 Footnotes [1] In the same vein, Rodney argues that there is no such thing as ‘underdevelopment’, that underdevelopment is not an absence of development, rather that it can only be understood in the context of comparisons, of ‘more developed’ with ‘less developed’ nations, for example, and that it is best understood in the context of exploitation, as, for Rodney, most currently underdeveloped countries are also the countries that are exploited by others, through capitalist, imperialist or colonialist means (Rodney, 1972; p. 110-112). [2] As has been argued, the slave trade essentially extracted all of the healthy men, of reproductive age from African countries involved in the slave trade: this, essentially, led to a lack of a suitable workforce with which to forge ahead with agricultural, social or technological developments, leading to a lack of internal development within Africa, which, couple with the import of cheap goods in to Africa from industrialising nations (i.e., the colonial powers) led to the death of the African manufacturing industry. This, coupled with the lack of a coherent African political power with a presence, and an influence in the region, led directly to the underdevelopment of African countries. In essence, due to the slave trade and the presence of the colonial power, Africa (African leaders) never had a chance to assess itself and to make decisions as to how to go forward and develop political, economic or social structures that would have led to economic success. [3] Rodney, for example, in his book How Europe Underdeveloped Africa shows that whilst the population of Europe quadrupled over the period when the slave trade was functioning, the population of Africa grew by only twenty per cent. [4] For example, we have seen specific examples from an English context, including individuals who became wealthy through dealing in the slave trade who then used this money to set up successful firms; the Barclays, for example, used money earned from the slave trade to set up Barclays Bank, and Lloyds coffee house expanded in to Lloyds banking and insurance following involvement in the slave trade. We have also seen how James Watt, of steam en

Wednesday, November 13, 2019

personaliy theories :: essays research papers

1925 - present Theory Behaviorism, with its emphasis on experimental methods, focuses on variables we can observe, measure, and manipulate, and avoids whatever is subjective, internal, and unavailable -- i.e. mental. In the experimental method, the standard procedure is to manipulate one variable, and then measure its effects on another. All this boils down to a theory of personality that says that one’s environment causes one’s behavior. Bandura found this a bit too simplistic for the phenomena he was observing -- aggression in adolescents -- and so decided to add a little something to the formula: He suggested that environment causes behavior, true; but behavior causes environment as well. He labeled this concept reciprocal determinism: The world and a person’s behavior cause each other. Observational learning, or modeling Of the hundreds of studies Bandura was responsible for, one group stands out above the others -- the bobo doll studies. He made of film of one of his students, a young woman, essentially beating up a bobo doll. In case you don’t know, a bobo doll is an inflatable, egg-shape balloon creature with a weight in the bottom that makes it bob back up when you knock him down. Nowadays, it might have Darth Vader painted on it, but back then it was simply â€Å"Bobo† the clown. All these variations allowed Bandura to establish that there were certain steps involved in the modeling process: 1. Attention. If you are going to learn anything, you have to be paying attention. Likewise, anything that puts a damper on attention is going to decrease learning, including observational learning. If, for example, you are sleepy, groggy, drugged, sick, nervous, or â€Å"hyper,† you will learn less well. Likewise, if you are being distracted by competing stimuli. Some of the things that influence attention involve characteristics of the model. If the model is colorful and dramatic, for example, we pay more attention. If the model is attractive, or prestigious, or appears to be particularly competent, you will pay more attention. And if the model seems more like yourself, you pay more attention. These kinds of variables directed Bandura towards an examination of television and its effects on kids! 2. Retention. Second, you must be able to retain -- remember -- what you have paid attention to. This is where imagery and language come in: we store what we have seen the model doing in the form of mental images or verbal descriptions. personaliy theories :: essays research papers 1925 - present Theory Behaviorism, with its emphasis on experimental methods, focuses on variables we can observe, measure, and manipulate, and avoids whatever is subjective, internal, and unavailable -- i.e. mental. In the experimental method, the standard procedure is to manipulate one variable, and then measure its effects on another. All this boils down to a theory of personality that says that one’s environment causes one’s behavior. Bandura found this a bit too simplistic for the phenomena he was observing -- aggression in adolescents -- and so decided to add a little something to the formula: He suggested that environment causes behavior, true; but behavior causes environment as well. He labeled this concept reciprocal determinism: The world and a person’s behavior cause each other. Observational learning, or modeling Of the hundreds of studies Bandura was responsible for, one group stands out above the others -- the bobo doll studies. He made of film of one of his students, a young woman, essentially beating up a bobo doll. In case you don’t know, a bobo doll is an inflatable, egg-shape balloon creature with a weight in the bottom that makes it bob back up when you knock him down. Nowadays, it might have Darth Vader painted on it, but back then it was simply â€Å"Bobo† the clown. All these variations allowed Bandura to establish that there were certain steps involved in the modeling process: 1. Attention. If you are going to learn anything, you have to be paying attention. Likewise, anything that puts a damper on attention is going to decrease learning, including observational learning. If, for example, you are sleepy, groggy, drugged, sick, nervous, or â€Å"hyper,† you will learn less well. Likewise, if you are being distracted by competing stimuli. Some of the things that influence attention involve characteristics of the model. If the model is colorful and dramatic, for example, we pay more attention. If the model is attractive, or prestigious, or appears to be particularly competent, you will pay more attention. And if the model seems more like yourself, you pay more attention. These kinds of variables directed Bandura towards an examination of television and its effects on kids! 2. Retention. Second, you must be able to retain -- remember -- what you have paid attention to. This is where imagery and language come in: we store what we have seen the model doing in the form of mental images or verbal descriptions.

Sunday, November 10, 2019

Marketing Plan for Snap Fitness Essay

Executive Summary With today’s society stressing a greater demand for flexibility, and ease of access to goods and services, a trend has emerged for extended trading hours for service organizations. One of the main profiteers of this trend is gym franchises. With over 1 billion people in the global population being overweight, and the still present economic uncertainty leading to longer working hours for most people, there is a demand for less rigid opening and closing hours of gyms. Consequently, the boom of the 24 hour gym came about. 3C’s Analysis The following section contains an analysis of the company, customer and competitors of Snap Fitness. Analysis of the Company The Snap Fitness franchise has become a global leader within the budget health club industry since starting in 2003. It has since established a large client base of over 1 million members in over 2000 clubs worldwide and 100 clubs throughout Australia (Sloan, 2014). Snap Fitness provides a 24/7 service with limited staffed contact hours ranging from 30 to 40 hours per week, and utilises a â€Å"no-contract† payment system. Additional services include high quality targeted fitness classes, nutritional consultation and access to accredited Personal Trainers. Snap Fitness was ranked by Entrepreneur Magazine as No.1 â€Å"Best in Category’ for fitness franchises in 2009. As well, Inc. Magazine at No. 16 on its annual â€Å"Inc 500† which is a list ranked by Inc Magazine of privately owned businesses. (Snap Fitness, 2014) Customer Analysis A gym can essentially recruit any type of person interested in fitness to sign up because of the variety of services offered, such as weights, cardio machines, group fitness sessions, dieticians etc.. This being said, 60-70% of Snap Fitness customers in Australia are already â€Å"experienced gym users who just want to get in and get started† upon joining (Australian Leisure, 2010). This leaves around 30-40% of members to be inexperienced gym users  that will require help getting started, whether this is by group fitness sessions or personal training sessions. Snaps Fitness offers low prices and the gyms are open 24/7 meaning potential Snap Fitness members are seeking convenience rather than quality. Snap Fitness doesn’t have facilities such as saunas and pools etc. that other gyms such as Fitness First regularly feature and the size of these gyms are smaller in comparison to other big gyms such as Goodlife, and Genesis. This means that Snap Fitness will generally attract people who work out recreationally a few times a week as opposed to a bodybuilder who is training for competitions and would benefit from these additional services. In Australia 13% of the total adult population participate in fitness activities. Within this segment the most significant demographic is the age group bracket is 15 to 34 years in both the female and male segments and females aged 34 to 54 years. Overall there is greater female (16% of the population) participation then male (9.4% of the population) across all age brackets (Australian Bureau, 2009). Analysis of the Competitor With the market for gym-goers being so extensive, there exists steep competition between gyms for patrons. One such competitor of Snap Fitness is Jetts gym. A membership with Jetts is slightly more expensive than Snap, costing $13.95 per week, with an additional joining fee of $89 and $59 for an access card. Jetts also offer an advance 12 month membership, costing $549, paid in one lump sum at the time of joining. Jetts offers its members 24/7 access to all of its 200+ clubs in Australia with the use of the swipe card, delivering a high level of convenience for its members (see figure 1.2). However with Jetts, as opposed to Snap Fitness, once the card is registered in the security system, no further registration is required to gain entry to multiple clubs – the card is usable immediately, creating convenience for its members. (Jetts, 2014) However, unlike Snap Fitness, Jetts has no member benefits to retail outlets or other service centres. Jetts has received a Canstar award t wo years running. For the years of 2012 and 2013, Jetts was voted as the No.1 gym chain in Australia for customer satisfaction. (Jetts, 2014) Another similarly competitive gym is Stepz. As well as operating 24/7, Stepz is entirely Australia owned, with clubs only within Australia. While this, to some people, would be a selling point, it  also poses a threat to Stepz whereby is creates less convenience for its patrons by having fewer clubs members can attend (see figure 1.2). (Stepz, 2014) A Stepz Memberships costs $13 a week, with a one-off joining fee of $89, payable upfront and an access card fee of $55, with which the member has access to any Stepz club Australia-wide. (Stepz, 2014) As too with Jetts, Stepz has no membership perks for gym members that exist outside the gym, i.e., retail discounts, etc. Stepz employs a tactic whereby the number of members allowed to enrol in each club is limited. This is done to provide the members with a more personalized service, and the staff can cater to the members needs more specifically. Also, by limiting the number of patrons, it ensures that there will rarely be a wait time to use gym equipment. (Stepz, 2014) In today’s market, there exist other types of rival services in the gym racket. Not gyms that offer round-the-clock service, rather gyms that cater specifically to the specialty needs of their patrons – gyms such as Curves. Curves is a specially designed gym catering explicitly to the needs of women. Founded in 1992 in Texas, today Curves has clubs in over 70 countries, with over 300 clubs in Australia alone. Curves is the largest company being analysed in this competitor analysis (see figure 1.2). Memberships at Curves cost $18.24 a week, with a $149 joining fee. By far – out of Snap, Jetts and Stepz – Curves is the most expensive gym (see figure 1.1). However, Curves, unlike the others, has tailor-made programs targeted directly at women, for women, by women. This creates a community among the club members and enables the staff and trainers of Curves to have a competitive edge in the service industry, offering a one-of-a-kind service catering only to the needs of women. (Curves, 2014) Gyms such as Curves and Contours (another gym aimed specifically at the needs of women) has created a whole new market segment, which poses a threat to existing generic gyms, and even those that are 24 hours. Gyms that are specially designed for women may take business away from other gyms such as Snap, as a result of such gyms not exhibiting greater dedication or focus to individual needs of groups in the market segment (ie. Female gym-goers). Analysis of the 4P’s: Product Membership entitles the user access to all the gym equipment (including  cardio and weights), group workout sessions and, one initial free PT introduction session with a qualified instructor including; a weight and measure, guidance while using machines and an initial workout plan. Optional membership add-ons include PT sessions, consults with a qualified dietician and 8 week challenges. Price Single membership, joint membership and family memberships are available. The price for single membership is $25 a fortnight; this currently includes group workout sessions and access to all types of training equipment. Joint and family memberships are generally charged at a discounted rate such as $17 each a fortnight for a family membership consisting of a husband and wife. A membership with Snap is not a lock-in contract, and in addition to the fortnightly fee there is a one-off joining fee of $99, paid upfront and a further $29 for the Snap access card. Place A typical location for a Snap Fitness outlet is a high profile business strip or mall, with cafes, small convenience stores and a post office. Locations normally have access to close parking and provide a well lit exterior to ensure the safety of clients using the premise during irregular hours. Currently the most successful Snap Fitness business is located in Milton and through location analysis it was found that Snap Fitness Strathpine also possesses many of these important location characteristics (Australian Leisure, 2010). Promotion Snap Fitness promotes itself as a convenient (open 24/7 and membership grants access to any Snap Fitness location) and budget gym with a focus on physical wellbeing of young adults. Snap Fitness often has one core promotion consisting of a limited, one time offer of free joining and 1 week free gym access. If this offer is not running potential members do still get a free one day trial. Snap Fitness also have offers for current gym members such as â€Å"refer a friend† and get a month free. A consistent message present throughout promotional material is that there are no membership contracts. This means that if a member wants to leave it is a simple process and will be no cancellation fee. With a gym membership to Snap Fitness Strathpine, the member receives perks from organizations affiliated with Snap Strathpine. These benefits include a buy one, get one free scheme at the Strathpine Hyperbowl bowling alley, a 10% discount at Mega Choice and Mega Party variety stores, lunch deals at Outback Jacks Bar & Grill, and more. (Snap Fitness, 2014) Analysis of Customer Service Strategies (People/Processes) Quality customer service is key to an organisations survival in today’s market. For gym owners, the revenue source is in direct proportion to the membership base; i.e., if gym owners aren’t able to get people through the door, their profits will plummet. In order to ensure a gym maintains a competitive edge in the fitness industry, it is essential to provide a consistent level of high quality customer service. This plays a crucial role in member acquisition and retention. It is imperative that the quality of customer service is always top priority, to ensure repeat customers and positive word-of-mouth. (Fagan, 2013) A recent study has shown that customer referrals is the main reason why new customers hear about a business, or come into the business – with 30% of people stating a current member referred them. (Lewis, 2014) Snap Fitness offers a variety of customer services, such as being open 24 hours; having friendly, qualified staff; efficient handling of complaints; strong community presence through social initiatives and business partnerships; no lock-in contracts; 24 hour security surveillance; member benefits (i.e., retail discounts); and having innovative facilities to ensure convenience and comfort for members, such as having access to treadmills, cross trainers, rowing machines, free weights, shower and change rooms, bathroom amenities, stretching areas and group fitness rooms. (Snap, 2014) Snap’s main customer service strategies are promotions with neighbouring establishments, corporate tie ups, and social media facets. In March of this year, Peter Taunton, CEO of Snap Fitness, launched an initiative to coincide with National Public Health Week in the US. With word driven by the force of social media outlets, Snap Fitness, starting April 7, was offering seven days of free workouts, with no further obligations to Snap. This complimentary week was offered in support of public health and to get people motivated, and get potential members through  the door. (Taunton, 2014) With a strong presence within the community through ongoing social initiatives and partnerships with neighbouring establishments and other corporations, Snap fitness consolidates its standing as a people-friendly gym with a community-orientated outlook, making itself as attractive as possible for potential members. Analysis of the Service Environment One of the most significant problems Snap Fitness faces is during peak training times when the facilities are prone to becoming overcrowded (more demand than supply of equipment). Gym users dislike this mainly because of waiting times for machines and weights, and as a result some will completely avoid these peak times favouring a more secluded training environment. This is a difficult issue to resolve as Snap Fitness always wants more members, but at the same time if too many members are at the gym at a certain time members can become unsatisfied. Another issue with Snap Fitness is their process of making the entry cards inactive. It was found through a sentiment analysis (appendices) identified card denial as a significant area of dissatisfaction amongst users as often they have to come back during manned hours to resolve the problem. This problem stems from direct debits not clearing and is made worse by the fact that clients aren’t notified when this occurs (appendices blu eprint). Members of Snap Fitness have had to travel to the gym and be denied access, before realizing their card has been made inactive. A minor issue Snap Fitness faces is that its front counter is not always manned even during staffed hours. There are windows of time when all personal trainers who are in the gym are on the floor with clients, this could be for many reasons including assisting with a workout or maintenance to the facility. During this time if someone calls the gym or comes in to enquire about joining there may be no one available to meet these requests. This can lead to missed opportunities in gaining new clients, and a reputation for bad customer service. Recommendations In relation to the issue of equipment use during a session, one of the most viable solutions is to implement peak and off peak membership options. The way this would work is for people who choose to go to the gym during peak times would pay the rates currently being offered and would be able to also  go to the gym in off peak times. The members who purchase off peak membership are allowed access to the gyms at off peak hours for a discounted membership price. These members have the choice to attend during peak times when they swipe their card to enter the gym, however a small fee will be charged to their fortnightly bill enabling the membership to be flexible. It is worth noting that Snap Fitness aims to be a cheap, convenient gym, so without the option of expanding and adding more equipment, this is one of the best ways to encourage members to train at different times and prevent an overcrowded gym. The issue of card access can easily be solved through a change in the communication process meaning gym members should be informed if their payment doesn’t clear prior to the card being deactivated. This could be done by an automated text message or a phone call from a staff member at the gym. When a payment is declined Snap Fitness members should be given time (48 hours would be appropriate) to resolve this issue and make the payment. If a member still fails to make the payment after this 48 hour window they should then be informed that their card will no longer permit access to the gym until a payment is made. This will ensure members are always informed of when their payments don’t clear and if a member is unable to make this payment they can then contact Snap Fitness and work out a different payment method. A way for the manned counter be solved is having very clearly defined hours designated to man the desk (clear signage of hours at the shop front and on all adver tisement material including pamphlets). During this time there would always be someone answer phone calls and talk to people who physically enter the gym to respond to questions about joining. This way it’s clear when it is appropriate to enter the gym to ask questions in person and when the best time to call up would be. Phone messages should be kept track of and returned during these staffed desk hours to ensure all customer enquiries are being answered in a timely manner. From the evaluation conducted the recommendation with the most benefit would be introducing a distinction between on and off peak membership. This strategy could attract a lot of new members because people who train at off peak times at other gyms would see how cheap this option is and consider transferring. People already signed up to Snap Fitness could also be  interested in cheaper memberships and could change their workout times from on peak to off peak, which would reduce some of the clutter in the gym. This would then help to reduce overcrowded gyms during peak times, which would then increase the enjoyment of on peak members because they would have less waiting time for equipment. Currently the gym is often close to empty at off peak times and having this extra influx of people there at these odd hours is extra money Snap Fitness could capitalize on with its 24/7 system. Appendices Appendices 1: Price positioning map High Price Curves Snap Fitness Jetts Stepz Low Price Appendices 2: Size positioning map Large in size Curves Snap Jetts Stepz Small in size Small in size Appendices 3: SWOT Analysis SWOT Analysis Strengths Weakness Large established client base Known brand name Customised workouts Well trained staff/ PT’s Open 24/7 Can go to any Snap Fitness centre No contracts – monthly payment plan Yoga & fitness classes Range of machine types 7 day trial period Accredited dietician Lockers to secure valuables 8 week challenge programs – club bonding Limited staff resources – not always manned Waiting times for equipment in peak times Smaller gym – less equipment, space and more demand on staff Opportunities Threats Potential partnerships/ sponsors – currently have some with local businesses (e.g. cafe discount) New membership types e.g. based on consumption times/types Paying for one group class without buying a membership Additional services e.g. Steam room, juice bar New health trends – types of classes offered e.g. Zumba Community orientation Expand existing complexes Discounts for locals Widespread competition such as home gyms and other similar companies such as Jetts Unmotivated staff Decreased interest in fitness Being a small, budget gym expansion opportunities could deter clients as they prefer a smaller business Original Service Blueprint Within this blueprint several key bottlenecks were identified, these include contacting the gym Booking into sessions Equipment usage Updated Service Blueprint Reference List About Us – Overview. (2014). Retrieved 4th May, 2014, from http://www.curves.com.au/about-curves/ About Us. (2014). Retrieved 1st May, 2014, from http://www.snapfitness.com.au/about-us/ About Us. (2014). Retrieved 4th May, 2014, from http://stepzfitness.com.au/about-us/ Australian Bureau of Statistics. (2009). Feature article 2: health and fitness centres and gymnasia (no. 4156.0.55.001). Canberra, Australia. Australian Leisure: Snap Fitness Plans for 200 Clubs. (2010). Retrieved from Current Levels of Customer Satisfaction at a CrossFit Gym. Digital Commons @ USU. Retrieved from http://digitalcommons.usu.edu/cgi/viewcontent.cgi?article=1241&context=gradreports Curves Community. (2014). Retrieved 4th May, 2014, from http://www.curves.com.au/community/ Fagan, L. (2013, October 4). What is gym customer service? Retrieved from http://blog.gyminsight.com/2013/10/what-is-gym-customer-service/ http://global.factiva.com.libraryproxy.griffith.edu.au/redir/default.aspx?P=sa&an=NLJ00000 20140217ea2h0000q&cat=a&ep=ASE http://www.ausleisure.com.au/news/snap-fitness-plans-for-200-clubs Lewis, S. (2013). An Online Customer Service Survey to Determine Memberships. (2014). Retrieved 4th May, 2014, from http://stepzfitness.com.au/memberships/ Prices. (2014). Retrieved 3rd May, 2014, from http://www.jetts.com.au/prices Public Health Week. Retrieved from

Friday, November 8, 2019

Chinas Economics essays

Chinas Economics essays China has always been an important country in the world. With its increasing large population, it was determined by other countries that is has a lot of economic potentials. In just one decade and a half, China has transformed itself from a giant that use to live in poverty into a wealthy powerhouse to the world economy. With one-fifth of the world ¡s population, China is now producing 4% of world merchandise and a proportion of global production. It has also one of the world ¡s oldest and most influential civilizations. China has established three approaches to the world economy and they are establishing an alternative socialist system (1950s); isolating itself from the system (the 1960s to mid 1970s); and participating in the system again from the 1970s. China ¡s economic system was quite similar to Soviet Union ¡s because it is central planning system. However, after the 1950s, this central planning is broken into regional planning by different provinces in China. In anoth e! r words, China has changed from a centrally based country in a regionally based country, in which different provinces produces different goods and servies. This change has encouraged the development of small enterprises, which are the main driving forces of Chinese growth. In 1978, China has liberalised its economy and start participating in the world economy. With its new market reforms in every sector, China ¡s door has opened its economic door to foreign investors and freer trade in special economical zones. Beginning in 1994, China's economic structural reforms have begun new breakthroughs. Major changes have been made to sectors like personal enterprises, taxation, finance, foreign investment and foreign trade. At the same time, the Chinese government is speeding up its establishment of a socialist market economy system. Hopefully, this socialist market economic system can be in place by 2010. (Roy 1-5) Major Structural Reforms Reforms already launched: 1...

Wednesday, November 6, 2019

10 Types of Hypercorrection

10 Types of Hypercorrection 10 Types of Hypercorrection 10 Types of Hypercorrection By Mark Nichol Well-meaning writers and editors sometimes mangle the language they’re trying to manage a fault called hypercorrection. Errors of this class are the result either of adherence to a spurious superstition about proper form, a misunderstanding about a point of grammar, or an attempt to fit a square idiom into a round pigeonhole. Here’s a list of some of the categories of hypercorrection: 1. â€Å"A Number Of† Followed by a Singular Verb Occasionally, a superficial understanding of what constitutes proper grammar leads writers to create a disagreeable subject/verb agreement such as â€Å"A number of members is supporting reform.† But longstanding idiom trumps strict correctness: â€Å"A number of members are supporting reform† is correct, because the focus is on the members, not on the proportion of them supporting reform. The same commonsense rule holds for handful, majority, and similar terms. 2. As in Place of Like Writers averse to like as an alternative to â€Å"such as† are also prone to replace like with as in such sentences as â€Å"He charges as a bull.† â€Å"He charges as a bull would do† is correct but stilted; the shorter form implies â€Å"He charges in the capacity of a bull,† rather than â€Å"He charges in the manner of a bull.† What’s not to like about like? 3. Double Adverbs Avoid the urge to append an -ly ending to an adverb that doesn’t require it. Flat adverbs do just fine without the suffix, and so do doubtless, much, seldom, thus, and others. 4. Foreign Articles Preceding Foreign Terms When a noun phrase is temporarily borrowed from another language, writers might be tempted to precede it with an article from that language, as in â€Å"At the countess’s wedding, she served as la fille d’honneur† (â€Å"maid of honor†). The term alone merits both the emphasis of italicization and the retention of the other language’s form: â€Å"At the countess’s wedding, she served as the fille d’honneur.† 5. I Substituted for the Object Me Some people, when they learn that the object in such constructions as â€Å"You and me are the same height† and â€Å"Me and John are the candidates† should read â€Å"You and I are the same height† and â€Å"John and I are the candidates,† generalize that me is an undesirable pronoun, even when used in a sentence’s subject, but â€Å"There’s no difference in height between you and me† and â€Å"The candidates are John and me,† unlike the sentence versions ending in the word I, are perfectly correct. 6. Latin Plurals Formed Incorrectly The plural forms of words derived from Latin that end in -us are -uses or -i. Sometimes, the -uses ending is preferred over the alternative (for example, octopuses); sometimes, the reverse is true (as with foci); and sometimes only one form is correct (prospectuses). When in doubt, check the dictionary. When not in doubt, double-check anyway. 7. Prepositions Prevented from Ending a Sentence Despite admonitions from numerous sources, including a previous post on this site, to ignore the pedantic prohibition against sentence-ending prepositions, some writers, in order to adhere to this fallacious â€Å"rule,† persist in uncomfortably trussing sentences up. For example, â€Å"What did you do that for?† need not be twisted into â€Å"For what reason did you do that?† One could easily write â€Å"Why did you do that?† but that kind of cleanup is not always a viable alternative. 8. Unsplit Compound Verbs There is a curious misunderstanding about compound verbs phrases consisting of an auxiliary verb (a form of â€Å"to be†) and another verb analogous to the spurious â€Å"rule† about infinitives discussed below: Some writers mistakenly believe that adverbs should not be inserted between one verb and another, but that syntax is preferable. Nevertheless, they prefer the clumsy construction â€Å"They quietly were calling her name† to the perfectly acceptable wording â€Å"They were quietly calling her name.† 9. Unsplit Infinitives The persistent belief that the elements of an infinitive to followed by a verb should not be separated by an adverb can result in an ambiguous sentence, such as â€Å"I was preparing quickly to depart,† which could mean â€Å"I was hurrying to prepare to depart† or I was preparing to depart hurriedly† which are not the same thing. The former meaning should be expressed â€Å"I was quickly preparing to depart† and the latter should be written â€Å"I was preparing to quickly depart† (yes, it’s acceptable to separate infinitives with an adverb) or â€Å"I was preparing to depart quickly.† 10. Whom in Place of Who The troublesome pronoun whom entangles many writers, not only at the head of a sentence but also when leading off a subordinate clause, as in the erroneous example â€Å"The top vote-getter is Smith, whom Jones knows is a poor choice.† Whom, here, is not the object of knows; it is the subject of is, and who is the correct companion of a linking verb. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Grammar category, check our popular posts, or choose a related post below:10 Rules for Writing Numbers and NumeralsTen Yiddish Expressions You Should Know10 Tips About How to Write a Caption

Monday, November 4, 2019

The View on Relationships Essay Example | Topics and Well Written Essays - 750 words

The View on Relationships - Essay Example And those are party or bar and sexual activity. Let me just clarify what sexual activity is in hook ups, it may be as simple as making out to sexual intercourse. There are several studies that focus on how the hook up culture impacts the sexual behavior of adolescents. Findings vary from hook up culture being prevalent in colleges, like a sort of baptismal ritual of college freshmen as this is more commonly found in freshmen, to the culture being limited in a certain group of people (Wade & Heldman, pp. 128-145; Regnerus & Uecker, ch.4). But what is common in the studies is that the hook up culture is a reversal of script with regards to building a romantic relationship. Before, a relationship starts with dating. Two interested people date each with the hopes of establishing a connection. With this script, the relationship is built on intimacy and emotional attachment. With the hook up culture, it starts with the hook up, usually based on physical or sexual relations. There are no ob ligations for both parties to continue on with building a relationship although both parties may be interested in dating afterwards. This shows how impersonal the hook up culture is. There is no intimate connection that is created between the involved parties. What happens is they hook up, and they part the next day. They may not see each other, talk to each other, or send email or SMS. It was a simple hook up and there is nothing more to it. But if they meet again, and still interested in each other they may go home together and have sex. It was as easy as that. But this setup actually makes things more complicated. Because of its impersonal nature, it degrades the value of relationships. And of the people involved in the hook up. It is even more dangerous for women than men since social values still place greater value on how a woman should be subordinate or should act in a proper or traditional manner compared to men. If a woman hooks up with several men, even if she is not neces sarily sleeping around with them, she may still be perceived as promiscuous, or worst she may be called a bitch or a whore. Men are more immune to these perceptions although there are still men who attract negative criticism when they hook up with several women. They may be perceived as men who cannot be trusted to be in a relationship. Because of these results, the hook up culture does not seem to be very attractive. Who wants to be called a bitch or a whore or a playboy with no concept of intimacy or love? It can destroy one’s self-esteem. And this is exactly what happens to the women and men involved in hook up cultures. Since there is no intimacy involved within the hook up culture, it demoralizes relationship and sex. There are three things that people usually look for in sex, meaningfulness, empowerment and pleasure. But the hook up culture distorts it. According to Wade and Heldman’s study (pp.140 – 144), the men and women they interviewed felt that their hook up sex was meaningless. Since there was no connection whatsoever, the sex was merely an action. It does not symbolize anything aside from the act of having sex. Those who were involved in the hook up culture wanted to have meaning when they have sex with someone. It doesn’t necessarily mean love. What they were looking for was some kind of bond that they can share. A connection wherein they can they are

Friday, November 1, 2019

Was Abigail Adams politically correct to use her influence to defend Essay

Was Abigail Adams politically correct to use her influence to defend womens rights - Essay Example the ladies, we are determined to forment rebellion, and will not hold ourselves bound by any laws in which we have no voice or representation."(The Book of Abigail and John, March 1976. Pp. 121-122) By this she meant to remember the women’s rights in the passage of the laws, and the women who worked hard for the independence of America. Her words to that letter were threatening, invoking the power of women to form a rebellion if they were not heard by authorities. She argued that women were not created for sex purpose only. Here, Abigail tried to explain in her letter that women should not be oppressed and should be treated with equality or otherwise break the old system of masculine sovereignty. Abigail was also concerned on discriminations and domestic problems of the people, particularly, her friends, who had to leave Boston. There was a great turmoil and resistance from Boston people over the oppressive taxes by the British government at that time, so the public was restiv e. The famous Boston Tea Party came about in this particular period to demonstrate protests on taxes. The Boston Tea Party that threw loads of tea to the sea was a showdown of protest that imminently led to a revolution. Due perhaps to this commotion, many people had to leave Boston, and that included friends of Adam’s family. Abigail complained about this on her letter to John Adams on July 12, 1775 relating to him the difficulty of Mr. Hayden and Mr. Trott in finding a suitable home in Braintree ( Adams Electronic Archive, n.d.) .Housing was one of the problems that could be articulated in the letter. Therefore, it is a national problem that could only be addressed by the government. She probably felt her husband had the power to give solution to this tight spot of domestic problems. In... The paper describes and outlines the role of the small women Abigail Adams in the history of America. Abigail felt her husband had the power to convince lawmakers to change the fate of women’s lives. In the early days, once women got married, everything had to be consulted to the husband. Women’s roles were to be housewives and to raise children. Working outside the house, or in a factory was in their farthest dreams. All these changed with the American Revolution. Women found new roles and satisfying jobs in seeking the freedom of the country. Perceptions of women on their roles changed too so that it gradually revolutionized their role’s perspectives. As a woman who had connections, Mrs. Adams probably thought she can employ her influence to change the lives’ direction of women; and above all, she was a woman who felt the predicaments of women in the society. Indeed, Abigail Adams was correct, because she sparked the idealism for women and became an infl uential figure of her time. Little did she know that her letter would chart the destiny of women. Had she kept her cool and quiet, progress could have been stalled. . The spirit of activism and heroism which are still felt today is an aftermath of Abigail’s influence and that of the women who insisted on their rights. Once the women were granted privileges, significant changes were made. We now have women leaders in the government and heads of states, representatives and senators. Men and women together showed action and dedication to work for a change.